How to calculate and manage risks using spreadsheet method for your startup
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How to calculate and manage risks using spreadsheet method for your startup

Hello Everyone!Starting a company can be disruptive if entrepreneurs don’t anticipate the risk and prepare themselves to mitigate them. If you also dream to begin your startup, accept the fact that things won’t go as you planned. You will need to quantify risks, estimate the probability of failure and implement contingency measures. So now that…

How to Register a Startup Company in India
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How to Register a Startup Company in India

The initial focus of most of the startup founders remains on giving shape to an idea, meeting with investors, and building a team. However, after you finalise the idea and plan to embark on the journey of entrepreneurship, the first three steps that you need to take altogether are: Think of a company name, choose…

Bootstrapping
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Bootstrapping

Bootstrapping is a method of starting a company without sourcing the outside capital. In simple words, bootstrapping is a self-funding mechanism for the commencement, idea execution and growth of the company. Bottom line Bootstrapping is a wonderful option for startup entrepreneurs to fuel growth to their idea and execution on their own. However, you must…

Solopreneurship
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Solopreneurship

Solopreneurship means running a business solely by an individual. In other words, an entrepreneur starts and takes care of everything in the startup without having any other employees or a co-founder in this model. Bottomline Remember, not all entrepreneurs are solopreneurs, but all solopreneurs are entrepreneurs. Now that you are aware of the nuances of…

Case Study on Zomato Food App
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Case Study on Zomato Food App

There was a time when we used to call restaurants and hotels for the food menu and reservations. Then we had to call again for corrections in the order and for directions as those weren’t the days of GPS in India. However, with the advent of the internet, Zomato came into the picture and reversed…

Common myths busted
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Common myths busted

In this lesson, we will aim at busting some of the common myths in the entrepreneurial journey. These are myths and common questions that come out of the mind of a new entrepreneur which you will appreciate more because these questions cannot be answered by anyone else for you. I always have to raise funding…

Recommended reading
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Recommended reading

Book recommendations that will help you with your entrepreneurial journey.   The lean startup by Eric Reis The book covers the Importance of identifying and clarifying your assumptions. It talks about Value assumptions and Growth assumptions. This book helps to identify the assumptions early on before spending too much time. Crossing the chasm by Geoffrey…

Tools of the trade
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Tools of the trade

In this article you will learn about some very important tools that will help you massively in your entrepreneurial journey. These tools aren’t easily dispensed by leaders in the area because they come with experience and not all experiences are the same. This could also mean that some owners may not be interested to share…

Difference between Sales and Marketing
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Difference between Sales and Marketing

It is common for most of the people to use sales and marketing interchangeably. The reason is — they share common goals: identifying buyer personas, generating leads and revenue for the company. However, sales and marketing are two distinct functions of a business organisation, as their approaches are different.  Marketing informs and attracts prospects towards…